Hey there! I’m Jessica, a UX Design Lead at IBM based in New York City. My main objective for all projects is to achieve a positive user experience while hitting the bottom line.
Before joining IBM, I spent 5 years in the marketing world, chasing down consumers to buy products through social media promotions and discount codes. I realized that capturing customers relied more on the functionality of the mobile and web platforms than the deep discounts offered - which is how I fell in love with the art of UX design. I’ve been fortunate enough to work with some great clients throughout my career and excited to develop my design skills with many more!
Outside the workplace, you will find me sitting front row at Soul Cycle, running in a half marathon, doing something #instagram worthy or drinking tequila on the rocks with a plate of french fries.